Monday, October 22, 2018

INTERTEXTUALITY Charli XCX - 1999

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Steve jobs and the first Mac
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Titanic
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Spice girls - Say You'll be There
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Charlie XCX intertextualizing Rose McGowan is intertextualising  Cher (signifier of a signifier) Baudrillard's simulacra

CULTURAL CAPITAL: Carli XCX seem to be suggesting that if someone was able to understand all the references they would have a higher cultural capital than someone who can't. 
USES + GRATIFICATIONS: Its a talking point. Friend groups come together to discuss this offering the education as well as possibly have interaction with one another 
RETROMANIA: Simon Reynolds has argued that the ease of access to the past makes the pop culture which was seen to disappear has been brought forward and still is heavily in use today. There is a predominance backwards looking element even though pop culture is seen as present and future.
ALTMAN'S SET OF PLEASURES: There is an "intellectual puzzle" to finding all the intertextuality and references in the music video, as there is a sense of pleasure from understanding the references. 
SUB CULTURE: Various elements are put together to create the sub culture of this genre. Clothing, Slang, Way of acting etc. Distinguish between mainstream and subcultural styles.  

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