Ginger Sounds

Thursday, April 11, 2019

Wednesday, April 10, 2019

DIGIPAK: Draft 1

Video Explaining Digipak

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Digipak with CD

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Digipak without CD

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I looked at three different digipaks, two from the indie genre and one from a pop genre to see the contrast and tried to notice common conventions and distinctive features on each.

Front Cover
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Kasabian Empire (Indie)

Pixies Indie Cindy (Indie)

Sam Smith In The Lonely Hour (Pop)

The three front covers I looked at, these are the common conventions:

Front Cover image/design
Band name + Album title
Parental Advisory Sticker (if needed)
Stickers to highlight special edition or limited edition explaing whats in it

Not much different rather than a striking image on all of them which the audience will recognise. Also increases chances of being noticed in a CD store or another retailer such as US number 1 retailer Walmart.

Possible Influences
Sticker with limited edition
Striking cover

Back Cover
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Ariana Grande Yours Truly (Pop)

Arctic Monkeys AM (Indie)

Oasis Stop The Clocks (Indie/Pop)

These are the three back covers I looked at. Common Conventions are:

Track list
Barcode
Copyright statement
Copyright logos

All these will be on our digipak

The recipe is seems very similar just with different art styles, Indie being a bit more subtle sans serif bold font whereas Ariana Grande has a serif bold font and has colour coded where someone is featured. The font is also pink rather than white. Arctic Monkeys and Oasis have also gone for a design as a back cover rather than an image of the band or lead singer etc.

Possible Influences
Track list + copyright statement + barcode and copyright logos + record lable logos

Inside Cover
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Coldplay Ghost Stories (Soft Rock/Pop)

Depeche Mode Violator (Dance/Indie)

Metallica, Metallica (Heavy Metal)

There are a few common conventions I can spot here but each seems to have a small difference.

Copyright logos
Compact disc logo
Band name on CD + Album Name
Tracklist on CD
Blank or minimal inside cover

I also noticed that Metallica has the track list on the inside as well as on the CD where Coldplay has the copyright statement on the CD and Depeche mode has both the copyright statement and tracklist. Depeche Mode inside cover on the left has the record company name and a P.O box for fans "Depeche Mode fanclub".

Possible influences
I think we might go for a minimalist design, maybe with the band being part of the both sides.

Spine
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Queen Greatest Hits ll (Classic Rock)
David Bowie Changesbowie (Dance/Pop)
AQUA Aquarium (Electro/Dance)

Common conventions:

Band name/logo
Album Title
Serial Number (with letters)
Mainly formatted album title in middle with band name a bit to the left

There is also a universal logo for aqua album

Possible Influences

We will have both band name + album title and serial number, maybe even the band logo

Tuesday, April 9, 2019

ROUGH CUT 4

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What has been improved:

Included fight scene in both slo motion and real time
updated the funeral scene
have another performance location with just lead singer being solo
tweaked a few bits to make it sync up

DIGIPAK: Album Cover 2

Album Covers

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Version 1

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Made and album cover update after our photo shoot and have chosen this image alongside changing the album title to "How High". I have played around a bit with the text and have made a grainy version as well as this clean version above. Below is the grainy text version. I will try and get audience feedback and take it from there.
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Version 2

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Version 3

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Audience Feedback

I made a post on the Facebook to try and get audience feedback on which post they font they preferred with a black version of the text as well.

(black version)

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Some of the feedback I received was (names and pictures have been covered for privacy reasons)...

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The main responses seem to be catering towards C which is the grainy version 3 above in the post and there also seems to be a positive response to the black and cleaner fonts.

Friday, April 5, 2019

ROUGH CUT 3

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Transferred the files from Premiere to Final cut
Added more performance footage, small tweaks and fixes

Thursday, April 4, 2019

VIRAL: Competition Results

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We invited people from different age groups to come and film for the challenge. We then picked the best and decided to make an 'announcement'. These are the top five entries.

Friday, March 29, 2019

PODCAST 10: Evaluation Questions

Podcast:
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Script:
Will make a power point/ prezi for each eval q to fill in the gaps
Link in theory to each of the Q's as well

Eval Q4: question on uses of technology

started with q4 as we feel it can be updated as we finalise the digipak and rough cut

Whats in my bag video
Description on how luts work
Brief description of how equipment works
Sony A58 review
Description on how we used social media and other softwares
Going to add a power point and each do an individual whats in my bag video
Add a quick review on final cut or premiere pro

Eval Q3b: question on distribution

Made a who wants to be a millionaire quiz show style with questions relating to distribution and other aspects
Make a video explaining convergence with smartphone, desktop, newspaper, camera etc.

This is what has been done so far, what we also need to do is

Eval Q1a +b which is conventions and representations
for q1a:

Influences video on digipak and website, in a top ten countdown style video

also conventions that have ben challenged (leaving out male gaze)
Strange quirky green guy is more dance/pop than indie style
The alt vids is a way to challenge conventions

Have an interview with auteur, MTV interview. (maybe mtv cribs but combine it with interview)

for q1b:

How Indie is a subculture, hebdige, style and mood

walk around with hebdige start with mods and rockers and in th end go to welshly arms and how is there even geographical sub culture with web 2.0 etc

Why we chose to represent each character and band member the way we chose to

Eval q2: question on branding

tour of the website

Add a deezer, spotify, apple music icon to listen page
with greenscreen and person showing around

showing digipak as a design company and why we chose it to be this way

put on screenshots and cut away from presenter etc.

Brand deal as an advert with the green toys in video
Star in a reasonably priced car chat show about branding
Video showing similarities between music video, digipak, social media and website

evidence link between social media, website and digipak, how it has been promoted

Eval q3a: question about audience engagement

tik tok competition results
Unpacking of digipak from a fan
radioshow interview
List all audience feedback and how we did it

Tuesday, March 26, 2019

FINAL PLAN: Finished Eval + Digipak

March:

Wed 27th:

Final filming for music video
Industry research needs to be completed for JC and SS

Thu 28th:

Complete merch store
Edited Rough cut
Add to EVAL Q4

Fri 29th:

Finished EVAL Q2b
Record missing Podcasts (have script completed beforehand)
Review rough cut

Sun 31st:

Take digipak picture at glass elevator
Finish off website and album cover
Finish off digipak + deluxe editions
Edit rough cut

April:

Mon 1st:

Finished EVAL Q1a +Q1b
Viral competition completed

Tue 2nd:

Finished EVAL Q2a
Finish Final Cut

Wed 3rd:

Finished EVAL Q3

Thu 4th:

Blog improvements
Double check everything is done
Updates to social media
Audience Feedback

Fri 5th:

Last details
Final touches
Finished

Tuesday, March 12, 2019

ROUGH CUT 2: Small Updates

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Changes made from last rough cut:

added kitchen scene
new going to bedroom scene
taken out a few shots (titled in vid)
trimed a few shots (e.g 0:32)

EVAL: Definitive List of Ideas

Q1a:

Q: How do your products use or challenge conventions?

Academic style panel show

Influences video on:

digipak
website
music video

Top 10 watchmojo style of common conventions used in music video

Q1b:

Q: How do your products represent different social groups or issues?

Hebdige, sub culture, high capital vs low capital skit.
Indie, sinister moody style

Q2:

Q; How do the elements of your production work together to create a sense of branding?

Talk about green guys toy brand deal as an advert

Chat show about how branding has been put together (star i a reasonably priced car) or late night show style

Q3a:
Q: How do your products engage with the audience

Graham Norton Red Chair

tik tok competition results
Unpacking of digipak
radioshow interview

List all audience feedback and how we did it

Q3b:

Q: How would they be distributed as real media projects

Quiz show (who wants to be a millionaire)

Make a video on how convergence works smartphone to laptop to desktop to tv etc.
Tour of website video

Q4:

Q: How did you integrate technologies - software, hardware and online - in this project:

add onto previous work done
bio vid, incl v short bits on young cs/ss/jc etc, brief bits on AS...
How to use premire pro ofr final cut video

ALL:
Have a powerpoint/ prezi presentation to fill in the gaps

Tuesday, March 5, 2019

PODCAST 9: Rough Cut Updates